12 Profit Plays: the next cohort starts Monday, November 2 and runs through Feb 8 · Book a Call →
12 Profit Plays · November 2 – Feb 8

Keep More of What Your Business Already Earns.

A private 90-day coaching cohort covering 12 proven profit strategies, November 2 – Feb 8. Live coaching with 3–5 expert business coaches, implementation and accountability with Jessica, and Monday recordings in the coaching portal — join live or on your schedule.

Register nowBook a Call

Fifteen minutes. We'll see if the cohort is the right next step for your business.

November 2 – Feb 8
  • 12 profit strategies covered live over 90 days
  • Live coaching with 3–5 expert coaches
  • Implementation and accountability with Jessica.
  • Monday recordings in the coaching portal
  • Video intro, worksheet, questionnaire & action steps each session
Client results

Small changes. Multiple levers. Compounding results.

23X

return in two weeks

43%

profit increase within six months

$1.16M

additional annual profit

$8.6M+

five-year profit impact

12 Profit Plays client results and case studies. Individual results vary.

The experience

Twelve levers. Ninety days. One goal: keep more of what you earn.

You'll join a live cohort that works the levers that move profit — with an expert-led discussion, not a lecture, and a partner who helps you implement.

Expert-led coaching

Live discussion with 3–5 expert coaches — real scenarios, your questions, learning by everyone sharing. Private call: you see the coaches; you hear others when they unmute.

What you get each session

A short video intro to the topic before you meet, a worksheet, a questionnaire, and post-meeting action steps — plus the Monday call recording in the coaching portal.

Implementation and accountability with Jessica.

Wednesdays, 10:00–10:45 AM PT: where you're stuck, what to do next, and the accountability to get it done in your business.

How each week works

Prepare. Learn live. Act. Stay accountable.

01 · Prepare

Short video intro, worksheet and questionnaire before Monday.

02 · Learn live

Monday coaching, 1:00–2:30 PM PT — expert-led discussion with 3–5 coaches.

03 · Act

Post-meeting action steps to take in your business.

04 · Accountability

Implementation and accountability with Jessica. Wednesdays, 10:00–10:45 AM PT.

Can't make Monday live? The recording is in the coaching portal.

Jessica White

Jessica White, MBA

Founder & CEO | WhiteStone Advisory Group

Building Businesses Worth Owning.

A Business Strategy Consultant and Profit Acceleration Coach with nearly 30 years of experience in business, finance, leadership and strategic growth, Jessica helps owners uncover hidden profit, improve efficiency, strengthen financial performance and build businesses that are more profitable, scalable and valuable.

Her mission is simple: help business owners build businesses that work for them, rather than the other way around.

FAQ

Quick answers.

What if I can't make the live calls?

Join live when you can. Monday recordings are available in the coaching portal, so you can catch up on your schedule.

When does it start, and how long does it run?

The November 2 cohort starts Monday, November 2 and runs through Feb 8, with all 12 strategies covered live. Mondays 1:00–2:30 PM PT. Implementation and accountability with Jessica. Wednesdays, 10:00–10:45 AM PT.

How does investment work?

Hit Register now to see current pricing and payment options at checkout. Prefer to talk it through first? Book a call and we'll answer any questions.

What's your refund policy?

All sales are final. 12 Profit Plays is a live cohort with limited coaching capacity, so we do not offer refunds.

What's included?

A 90-day program covering 12 profit strategies; Monday coaching with 3–5 expert coaches (private call — you see the coaches and hear others when they unmute); implementation and accountability with Jessica; before each session a short video intro, worksheet and questionnaire; post-meeting action steps; and Monday call recordings in the coaching portal.

What is the coaching like?

An expert-led discussion, not a lecture. 3–5 expert coaches work real-life business scenarios, answer your questions, and coach you through the discussion. You learn by everyone sharing. The call is private: you only see the coaches on camera, and you hear other attendees when they unmute.

Not sure it's the right fit?

Book a 15-minute call. We'll answer your questions and tell you honestly whether 12 Profit Plays fits your business.

12 Profit Plays · November 2 – Feb 8

Ready to keep more of what you earn?

Register nowBook a Call

Questions?509-530-2025[email protected]

Whitestone

Building Businesses Worth Owning.

Start Profitable. Grow Profitable. Exit Profitable.

509-530-2025[email protected]

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